A Quick Look At Search Engine Optimization
byon 07-05-2012 at 11:52 PM (236 Views)
"Search engine optimization, also identified simply as Seo, is the practice of improving a internet sites ranking in Google, Yahoo, MSN and other search engines. The aim of Search engine optimization is to optimize a internet site (on and off the page) so that it ranks effectively for a specific set of keywords and phrases. Despite the fact that this may appear like a straightforward enough activity, it is actually a really complex and difficult 1. Not only do you have to compete against other web sites, but you also have to deal with the search engines. Every single main search engine has a diverse algorithm, and what may increase your ranking in 1 search engine could potentially lower your ranking in another one particular. Although there are several variables and practices within the search engine optimization community, here are some of the more common on page search engine optimization techniques:
Meta Tags-Though they employed to carry a lot much more weight, meta tags must nevertheless be optimized as a portion of standard on page search engine optimization. Every web page on your web website ought to contain a exclusive meta description, along with several meta keywords and phrases which describe the content of the web page. SEOs really should avoid stuffing meta tags. Stuffing meta tags is the practice of making use of tons of meta tags on 1 page. Despite the fact that this employed to be deemed a Black Hat strategy, it is now nothing at all much more than a foolish attempt at enhancing your search engine ranking.
Header Tags-H1 and H2 tags really should be optimized in the same fashion as the meta tags. If feasible, the header tags should be slightly diverse than the meta tags. Nonetheless, they should nevertheless contain the very same important keywords and phrases that you want your web page to rank effectively for.
Out of all the on page Seo aspects, the most important is original content. When writing content, try to write in a normal conversational tone as an alternative of writing systematically for the search engines. tci tips"